How to attract and retain the right people in recruitment campaigns

Our guest Nick Baxter is an ex pro rugby player with a passion for all things "team" and "network". He runs Baxter Williams, a consultancy that specialises in recruitment, employee engagement and team building.

The focus is on connecting exceptional people supporting companies ranging from SMEs to PLCs. Through long-term relationship building they are committed to going beyond the numbers game to bring personality to the recruitment process.

For job candidates that means being treated as people not just as a CV or a profile. Candidates are only shown roles and companies that are relevant, interesting and career-enhancing allowing them to realise their true potential.

And for company managers and leaders responsible for recruiting talent it means they have more opportunity to connect with talented and motivated people.

Every candidate is pre-screened and matched against the key competencies for the role, with the right experience or potential to deliver. Most of all, care is taken to ensure they will share the same values and behaviours of the recruiting organisation ensuring the perfect culture fit.

Clients also have access to a unique and extended network providing significant value beyond recruitment. These key introductions help businesses grow or access new opportunities.

Baxter Williams specialises in recruiting talent for commercial roles and also executive search division to deliver high profile and confidential executive assignments with discretion and trust.

Steve Ennis asked the questions and Dave Bird produced and presented this show in his Small Biz Digital Media studio.